Hear what people say about your brand
Narrative reads the posts that name your brand, scores them the way it scores AI answers, and shows you where you sit against the competitors you already track.
Share of mentions
Your name against the competitors you already track, counted over the same window. It is the number that tells you whether a quiet week was quiet for everyone or only for you.
What people are mentioning
Every mention is classified by what the person actually wanted: comparing options, asking for help, recommending you, complaining. Volume on its own hides all four.
Sentiment, mention by mention
Each post is scored on its own and then rolled up, so a jump in volume reads very differently once you can see it was a jump in complaints.
Reach
Impressions keep climbing for days after a post goes up. Narrative marks reach as still settling instead of showing you a precise number that will be wrong tomorrow.