Narrative picks the market before it writes a word
Most tools hand you a task. Narrative works out which demand is worth going after, opens a campaign for it, and only then writes anything. Every recommendation belongs to a campaign, so nothing arrives without a reason attached.
Narrative proposes the campaign, you accept it or build your own
A campaign is one conversion journey over one topic in one language. Narrative ranks the topics worth a campaign and proposes them with the reasoning on the row, so you can triage the list without opening anything. Build your own whenever you would rather.
A place you come back to, not a task you close
A campaign holds its facts still while you work. The topic, the conversion page, the persona and the goal sit in the record and do not move. The middle is the work: the content being written, how far through it is, and whether it changed anything. A campaign ends when you close it, with a note saying why. Never on its own.
Write it, approve it, and only then a page if you want one
Inside a campaign, Narrative writes content grounded in the answers that lost and the pages that won. You review the copy and lock it. Generating a page is the optional stage after that, not something the copy has to pass through: export it, push it to your CMS as a draft, or hand it to a writer instead.
Movement tied to the thing that shipped
The next scoring run compares the campaign's topic against where it started and attributes what moved to the content that went live, not to the month it happened in.
See which campaign Narrative would open for you
Your first scan is free, and it comes back with the topics worth a campaign. No credit card.